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"And
Your Point Is? is an
excellent book that showed me why my audiences never seemed to
really be following my presentations and what I had to
do to change that.
Now
everyone in the office comes to me to review their
presentations before they give them. I'm the new
PowerPoint guru!"
Shirley
Johnson
Merck
& Co.
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BOOKS
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And
Your Point Is? How
to stop killing your clients with PowerPoint
Poisoning and deliver presentations that provoke
and persuade by J. Douglas
Jefferys
Your price: $21.95
Format: Paperback
Size: 6 x 9
Pages: 226
ISBN:
1-4120-9241-8
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"This is probably the most useful work
on presentation design and delivery
available today.
Though many speak, few today are
clearly understood, and poorly designed
PowerPoint presentations are one reason.
Unlike others, Jefferys doesn’t
throw out the baby with the PowerPoint
bathwater – instead, you find solid,
repeatable rules to make PowerPoint your -
and your audience’s - friend.
I tell all my executive clients, 'buy
this book!'"
Jill
Chernekoff | TV News Anchor
Chernekoff
Communications
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Wouldn’t it be great if when you presented, people actually listened?
And Your Point Is? is the definitive book on modern presentation design, written by one person who has been developing computer-based on-screen presentations since the beginning of the personal computer era, and long before Windows or PowerPoint.
J. Douglas Jefferys’ volume encompasses both presentation design and delivery, based on his 25 years experience as a corporate trainer, professional speaker, and presentation developer. Mr. Jefferys leaves no doubt that there is an inextricable relationship between design and delivery, and that you can’t do either well without a good understanding of the other.
Readers will be delighted to know that this is a take-it-home-and-use-it-in-business-tomorrow class of book. Everything that Mr. Jefferys brings forth in this often entertaining discourse applies to the presentation you’re working on right now. The book is structured around
“The Seven Basic Rules” of presentation design, and before Jefferys tells you what to do, he tells you why.
In the penultimate chapter, Jefferys takes square aim at the illustrious
Dr. Edward
Tufte, considered in many circles to be the pre-eminent guru on visualizing information, and who has spent much of this century writing and lecturing on the “dangers” of using PowerPoint in scholastic, scientific or other “serious” environments.
Yet by offering an amazingly clear and easily understood alternative design to the infamous “Boeing” slide, considered by Tufte to be proof that PowerPoint killed the seven Columbia astronauts, the author irrefutably demonstrates that properly constructed slides actually can deliver exactly the intended message, and that the only danger is the lack of training most people receive before being taxed to design and give consequential presentations.
This beautifully penned book will not only change forever the way you view presentation design and delivery, it delivers the tools you need to make those changes now. Follow these rules, and you will save your next audience from
“Death by
PowerPoint”.
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ORDER
IT from
Amazon.com
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Recommended:
Order it Direct from PSS.com (Why?)
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Or,
click here for a copy
of
our 2008 catalog,
discount
coupons & more!
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